Multi-channel loyalty notifications without spam
Per-event routing, sender verification, template activation, and channel preferences. How to stay in the inbox instead of the spam folder.
Short, opinionated reads on running a loyalty program — partners, rules, rates, tiers, notifications, and reports. Written for operators who run the program day to day.
Per-event routing, sender verification, template activation, and channel preferences. How to stay in the inbox instead of the spam folder.
Auto-upgrade rules, cycle definitions, gated benefits, and lifecycle bonuses. The difference between tiers that drive behavior and tiers that drive complaints.
Earn/burn ratios, dated rate history, settlement batches, pool balances, and compensation documents — what each one is for, and the ordering that prevents reconciliation pain.
Operators need more than a points engine. The right loyalty platform exposes rules, partners, notifications, and a public REST API in one console — without compromising audit and compliance.